Articles of 2025

27 results

Measuring the impact of promotions on sales in Power BI

This article describes the data model and DAX measures to analyze the effectiveness of campaigns, by separating attributed sales (directly linked to a campaign) from influenced sales (all sales of products participating in campaigns, regardless of attribution).  Read more

Using RANK instead of RANKX in DAX

Should you use RANK or stick with RANKX? In which scenarios is one better than the other? This article provides an in-depth analysis to help readers make informed choices.  Read more

Using VALUES in SUMMARIZE

This article describes when to use VALUES in a table grouped by SUMMARIZE, then goes on to explain why you cannot however use VALUES with SUMMARIZECOLUMNS.  Read more